You're good at plumbing. Google doesn't care.
Being the best plumber in town means nothing if your website is invisible. Here's what's probably going wrong:
Your site is slow or broken on mobile
Google penalises slow sites. If your website takes more than 3 seconds to load on a phone, you're losing rankings and customers.
You're not showing up for "plumber near me"
Your competitors have optimised their pages for local search terms. You probably haven't — because nobody told you to.
Your Google Business Profile is half-finished
Missing categories, no service areas, outdated photos. Google rewards complete profiles with better map pack positions.
You're invisible in the map pack
The top 3 Google Maps results get 70% of local clicks. If you're not in those three spots, you're not getting calls.
